Investment that leads to capital formation is considered as an important factor in promoting economic development of a developing country like India. Investment calls for savings which are made by household sector, corporate sector and the government sector, of which household sector is the surplus sector which finances deficit of the other two sectors. Household savings are made both by men and women, since last two decades number of working educated women in total employment has been increasing, who have capabilities to save and invest. The prevailing have a look at is an attempt to investigate the belief of woman buyers in the direction of the various funding avenues alongside issue problem faced by them during the investment.