Insurance may be described as a social device to reduce or eliminate risk of life and property. Under the plan of insurance, a large number of people associate themselves by sharing risk, attached to an individual. Unit Linked Insurance Plan (ULIP) provides the life insurance where the policy value at any time varies according to the value of the underlying assets at the time. ULIP is life insurance solution that provides the benefits of protection and flexibility in investment. In today's times, ULIP provides solutions for insurance planning, financial needs, financial planning for children’s marriage planning etc., Unit Linked Insurance Plan is a financial product that offers life insurance as well as an investment like a mutual fund. The objective of the study is to form the perception of women investors towards ULIP and to measure perception. The study is exploratory in nature and survey method is used to complete it. This study is helpful to find out the perception of women policyholder towards ULIP in LIC.