ARCHIVES
VOL. 2, ISSUE 3 (2017)
Consumer awareness and knowledge towards workmanship of the garments
Authors
Prof. Radha Kashyap, Dr. Preeti Singh, Shefali Bansal
Abstract
The present study focuses on consumer awareness and knowledge towards workmanship of the garment. The study was conducted in Jaipur city. The sample size used was 200 samples from two age group i.e. 26-30 and 36-40 years. The data was gathered from respondents through interview schedule. Respondents were selected using random sample selection method. The study concluded that females in both age groups are more aware of the workmanship of the garment as compared to male because females are more concerned about the quality of the garment and they was check garments before purchase as compared to male.
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Pages:245-247
How to cite this article:
Prof. Radha Kashyap, Dr. Preeti Singh, Shefali Bansal "Consumer awareness and knowledge towards workmanship of the garments". International Journal of Academic Research and Development, Vol 2, Issue 3, 2017, Pages 245-247
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